Trump Media invests $300M in Bitcoin options, signaling deeper crypto involvement and raising questions about strategy, risk, and regulation.
Trump Media & Technology Group (TMTG), the company behind former President Donald Trump’s social media platform Truth Social, has made a bold new move in the world of cryptocurrency. Recently, TMTG disclosed that it has invested 300 million dollars in a plan that included Bitcoin-linked options. It is a strategy that aims to exploit the volatility of Bitcoin prices and a major milestone towards the beginning of crypto asset utilization among publicly traded companies.
Trump Media Signals Deeper Entry Into Crypto Market
According to Bloomberg, TMTG already has approximately 2 billion in crypto assets. These are Bitcoin and other related securities. Now, as it has added 300 million dollars worth of Bitcoin options, the company is distinctively indicating a more active attempt at trading, as opposed to merely owning digital currencies.
As a matter of fact, the success of Trump on Truth Social may affect the company strategy. As an illustration of this, in January, when Trump proposed the U.S. create a reserve asset within Bitcoins and Ethereum, the value of these digital assets jumped. Thus, options strategies, where traders can place wagers on the direction of prices, might lead TMTG to profit out of such events in the future.
Additionally, time is also important in trading options. Steve Sosnick, chief strategist at Interactive Brokers, says that having an option introduces a time component and a price component. This contrasts with the mere holding of the asset since it enables the investor to take advantage of the short-term fluctuations, at least when they happen at the right time.
Moreover, Trump Media applied on June 4, 2025, to receive a license to conduct cryptocurrency exchange. NYSE Arca included the Truth Social Bitcoin ETF in its list of securities around the same moment. These moves indicate that TMTG is not only investing in crypto, but also helping to create a crypto infrastructure.
Trump Media’s Risky Bitcoin Options Strategy Raises Eyebrows
It is also important to note that this aggressive investment approach aligns with the more relaxed crypto regulation seen during the Trump administration. Where most companies may have digital assets as a long-term strategy, TMTG seems to be acting more dynamically and may prove to be a risky strategy of venturing into the options trading business.
Related Reading: Trump Media Submits Bitcoin ETF Filing, Signals Crypto Expansion
The approach is so far paying off. Over the past few months, Trump has gained an additional sum of about 620 million dollars through crypto, raising his net worth to an estimated 6.6 billion dollars. Moreover, a firm that he is associated with, World Liberty Fi, has more than 216 million in digital assets in public wallets.
However, some doubts exist. It is not clear which kind of Bitcoin-related securities are involved in the options strategy developed by TMTG. Whereas certain individuals may think that the firm is using ETFs, crypto stocks, or convertible notes, others suggest that such contracts may lose all their value in case the market goes in the wrong direction.
Certain market analysts are worried. Nick Carter of Castle Island Ventures said that the financial exposure, along with the volatility of Trump in public statements, may amount to a conflict of interest. This was, however, strongly refuted by the White House, which said that Trump has never and will never have any conflict of interest.
In conclusion, TMTG’s $300 million bet on Bitcoin options reveals how deeply intertwined Trump’s business, political, and digital strategies have become. As he aims to further impact crypto regulation, such a dramatic step indicates that now Bitcoin lies at the center of the financial layer of Trump Media.
The post Trump Media Bets $300M on Bitcoin Options Strategy appeared first on Live Bitcoin News.
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